At Eir Women, we understand that trust is earned, especially when it comes to the supplements you choose to support your health. For women, the decision to prioritise wellness is deeply personal—it's about finding solutions that work, align with your values, and offer a sense of reassurance. That’s why we’ve built our products on a foundation of science, quality, and empathy. Let’s take a closer look at what makes our formulations so effective.
The journey to creating our supplements begins with finding the finest ingredients worldwide. We work with manufacturers who share our commitment to quality and sustainability. Whether it’s adaptogenic herbs to support stress resilience or bioavailable vitamins and minerals tailored to midlife health needs, every ingredient is chosen with care.
Our sourcing process prioritises purity and potency. This means avoiding unnecessary fillers, synthetic additives, and anything that could compromise the integrity of our formulas. For example, we choose plant-based sources whenever possible, ensuring our supplements are not only effective but also kind to the planet.
Additionally, we rely on research to guide our ingredient selection. Each ingredient in our supplements is supported by clinical evidence to ensure it offers real benefits. We don’t chase fads or trending ingredients —we focus on what works.
Collaborating with Nutritionists and Naturopaths Over 40Who better to help design supplements for midlife women than practitioners who understand these unique needs firsthand? Our team of nutritionists and naturopaths—all women over 40—bring both professional expertise and personal experience to the table.
This collaboration allows us to take a holistic approach. Our experts consider not just the physical needs of midlife women—like hormonal changes, bone density, and energy levels—but also the emotional and psychological aspects. They know the value of balancing efficacy with a gentle, nurturing touch, so our supplements support you without overwhelming your body.
Their insights help us craft blends that honour the complexity of midlife health, addressing everything from improving sleep quality to managing stress and enhancing vitality.
Creating supplements that meet Australian standards is no small feat, and we wouldn’t have it any other way. Every supplement we release is approved by the Therapeutic Goods Administration (TGA), one of the world’s most stringent regulatory bodies for health products. You should always check for your supplement to have an AUST L number on the front – otherwise it is not approved to be sold in Australia.
To earn TGA approval, supplements must:
- Demonstrate safety and efficacy: Ingredients must be backed by evidence (and we always ensure multiple studies) to prove they are both safe for consumption and effective for their intended use.
- Undergo rigorous quality control: Our manufacturing processes are held to pharmaceutical-grade standards. This includes testing for purity, ensuring accurate labelling, and verifying ingredient potency.
- Meet Good Manufacturing Practices (GMP): This framework ensures consistency and excellence in production, from sourcing raw materials to final packaging.
We believe in transparency, so you can trust that what’s listed on our labels is exactly what’s inside the bottle. The TGA's approval process ensures our products deliver on their promises, giving you peace of mind as you invest in your health.
We’re not here to only make supplements; our promise to ourselves has always been to make a difference. We know that the science behind our products is only part of the story. What truly sets us apart is the empathy we pour into every decision.
We know the challenges you face—those invisible struggles that often go unnoticed. That’s why our products are designed with more than just clinical efficacy in mind; they’re designed to fit seamlessly into your life, offering you tools to feel your best without adding to your stress. We don’t want to have to think about 10 different tablets each day, so we figured you didn’t either. Who has time for that?
Our science-backed approach reflects our respect for your time, energy, and trust. By combining the best ingredients, expert collaboration, and rigorous standards, we’ve created supplements you can feel confident taking—because you deserve nothing less.
Our philosophy = The right ingredients + clinical dose + right time of day
Choosing a supplement is much more than a transaction; for us it’s an act of self-care.
When you choose Eir Women, you’re choosing:
- Science-backed formulations designed for women over 40.
- High-quality ingredients sourced with integrity.
- Products crafted in collaboration with experienced nutritionists and naturopaths.
- The assurance of TGA approval and compliance with Australian standards.
We’re here to support your journey through midlife with products you can trust—and a community that celebrates your strength and vitality.
Your Wellness, Our PurposeYour health is at the heart of everything we do. By combining the best of science and empathy, we hope to empower you to live vibrantly in the second half of life. So, as you reach for your next Eir Women supplement, know that it’s more than a bottle—it’s a promise to support, uplift, and honour your health and wellness every step of the way.
Enjoy xx
