A woman sitting on a chair with her head in her hand, appearing tired or overwhelmed.

Why You’re Tired All the Time (And What to Do About It)

Tired all the time? You’re not alone. Fatigue in your 40s often points to deeper imbalances—from shifting hormones to adrenal overload. At Eir Women, we decode what your body’s trying to tell you—and offer real,...
Pregnant woman during perimenopause folding baby clothes beside baby shoes.

Can You Get Pregnant During Perimenopause? What Every Woman Over 40 Should Know

Perimenopause isn’t the full stop to fertility many believe it to be. It’s a transition—often unpredictable, sometimes surprising, and still capable of supporting pregnancy. At Eir Women, we’re here to replace outdated myths with grounded...
Healthy breakfast to balance blood sugar. Ingredients for a green smoothie, including bananas, spinach, avocado, and blueberries, arranged next to a blender jar on a white kitchen counter with a tiled backsplash.

How to Balance Hormones Naturally (With or Without HRT)

Midlife can bring unexpected hormonal shifts that leave many women feeling off balance. Whether you're navigating mood swings, sleep disruptions, or energy crashes, you're not alone—and there are ways to feel better. From stabilizing blood...
Woman with dark hair looking at reflection in mirror and touching face with fingers

Marine Collagen vs. Bovine Collagen: What’s Best for Midlife Skin & Bones?

After 40, collagen production drops significantly—impacting your skin, joints, and overall vitality. Marine and bovine collagen each offer unique benefits, but midlife women often need a combination of both. Eir Women blends FORTIBONE & VERISOL...
two women sitting together on white seat. One is wearing red jumpsuit and has long blonde curly hair and the other is wearing a pink suit. Both looking at each other and pulling a face.

How to Know If You're in Perimenopause

You’re doing all the “right” things—eating well, staying active, and trying to sleep—but something still feels off. If you’re in your late 30s or 40s and noticing changes in your mood, cycle, or energy, it...
Kate Guaran, co-founder of Eir Women, smiling while holding two Eir supplement bottles—'Show Up' and 'Reboot'—with a bright window and greenery in the background.

The Power of Ritual: Why Self-Care Starts and Ends with You

Self-care isn’t about grand gestures—it’s about consistent, nourishing rituals. Eir’s Show Up and Reboot supplements are designed for women in midlife who want simple, effective support morning and night. Because showing up for yourself should...
Lisa Walker, co-founder of Eir Women, smiling warmly while holding a pink polka dot mug, wearing a blue sweater with a white heart, seated on a rust-colored couch.

More Than Symptoms: A New Way to Look at Midlife Health

Midlife isn’t a diagnosis—it’s a turning point.While the world may try to define this chapter by hot flashes, mood swings, or weight gain, we believe midlife is so much more than a list of symptoms....
Close-up of a woman's midsection wearing high-waisted beige jeans and a ribbed crop top, showing natural belly folds and hands in pockets.

The Truth About Visceral Fat and Perimenopause (and What You Can Do About It)

Let’s talk about the belly fat no one sees — but your body feels.Visceral fat wraps around your organs and becomes especially stubborn during perimenopause, thanks to shifting hormones and slowed metabolism. It’s not just...
Tired woman lying on bed with book on face

Feeling Wired but Tired? It could be your Adrenals

Feeling Wired but Exhausted? Your Adrenals Might Be Crying for Help If you’re in perimenopause and running on empty—yet somehow still feeling wired—you’re not alone. Many women experience deep fatigue that won’t lift, no matter...